A study of the influence of the platform coupons on the dual-channel supply chain strategy of manufacturers

WANG Cong, YANG Deli

Systems Engineering - Theory & Practice ›› 2018, Vol. 38 ›› Issue (6) : 1525-1535.

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Systems Engineering - Theory & Practice ›› 2018, Vol. 38 ›› Issue (6) : 1525-1535. DOI: 10.12011/1000-6788(2018)06-1525-11

A study of the influence of the platform coupons on the dual-channel supply chain strategy of manufacturers

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{{article.zuoZheEn_L}}. {{article.title_en}}. Systems Engineering - Theory & Practice, 2018, 38(6): 1525-1535 https://doi.org/10.12011/1000-6788(2018)06-1525-11

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