Optimization of marketing retrieving strategiesduring product harm crisis

CHEN Kun, PENG Yi, KOU Gang, ZHANG Wei-guo, ZHANG Wen-li

Systems Engineering - Theory & Practice ›› 2012 ›› Issue (5) : 919-927.

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Systems Engineering - Theory & Practice ›› 2012 ›› Issue (5) : 919-927. DOI: 10.12011/1000-6788(2012)5-919

Optimization of marketing retrieving strategiesduring product harm crisis

  • CHEN Kun, PENG Yi, KOU Gang, ZHANG Wei-guo, ZHANG Wen-li
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{{article.zuoZheEn_L}}. {{article.title_en}}. Systems Engineering - Theory & Practice, 2012(5): 919-927 https://doi.org/10.12011/1000-6788(2012)5-919

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