考虑粉丝和普通用户间差异的制造商社交电商渠道选择策略
李培培, 梅姝娥, 仲伟俊
Manufactures' social e-commerce channel selection strategy considering the difference between fans and general users
Peipei LI, Shu'e MEI, Weijun ZHONG
系统工程理论与实践
.
2025, (6): 2050
-2067
.
DOI: 10.12011/SETP2023-2080
