灰色市场背景下的强势制造商渠道模式选择策略研究

程明宝, 吴硕, 苏锡雄, 李细枚

The channel model selection strategy of the powerful manufacturer in the grey market environment

CHENG Mingbao, WU Shuo, SU Xixiong, LI Ximei

系统工程理论与实践 . 2025, (4): 1265 -1277 . DOI: 10.12011/SETP2023-2437