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赵江, 梅姝娥, 仲伟俊

Strategy of asymmetric duopolist sending targeted advertising based on consumer's preference

ZHAO Jiang, MEI Shue, ZHONG Weijun

系统工程理论与实践 . 2017, (2): 389 -398 . DOI: 10.12011/1000-6788(2017)02-0389-10