基于顾客细分的中国手机市场品牌重叠测度

胡锋, 赵红, 王焱

Brand overlap measurement for Chinese mobile phone market from the perspective of customer segmentation

HU Feng, ZHAO Hong, WANG Yan

系统工程理论与实践 . 2013, (12): 3190 -3197 . DOI: 10.12011/1000-6788(2013)12-3190